Conducted a thorough analysis of ZOLA’s existing website and implemented optimizations for enhanced user experience.
Regularly updated product listings, ensured a smooth checkout process, and monitored overall website functionality.
Implemented routine maintenance activities to ensure the website’s performance, security, and responsiveness.
Addressed any technical issues promptly to provide a seamless online shopping experience.
Developed a comprehensive social media marketing strategy to promote ZOLA’s diverse product offerings.
Utilized platforms like Facebook, Instagram, and Twitter to engage with the audience and drive traffic to the e-commerce store.
Implemented targeted email marketing campaigns to reach out to existing customers and potential leads.
Utilized personalized emails for promotions, product launches, and special offers.
Executed SMS marketing campaigns to reach a broader audience and provide direct communication on promotions, discounts, and new arrivals.
Established a blog section on the ZOLA website to provide informative content related to products, industry trends, and lifestyle.
Utilized blogging as a tool for SEO improvement and enhanced customer engagement.
Generated visually appealing content for product descriptions, banners, and promotional materials.
Ensured consistency in branding and messaging across all content channels.
Executed targeted paid advertising campaigns on platforms like Google Ads and social media to increase visibility and attract potential customers.
Organized and executed professional photoshoots for new product launches and key promotional items.
Ensured visually appealing and consistent imagery across the website and marketing materials.
Handled post-production tasks to refine and enhance product images for the website.
Ensured high-quality visuals to showcase products in the best light.